Modern market research
Cignal AI provides active and insightful market research for the networking component and equipment market as well as its end customers. Our work blends expertise from a variety of disciplines to offer a unique, informed perspective on the continuous evolution of networking communications.
We believe the word staccato should describe music, not market research. But that’s how most research firms publish: A quick flurry of noise, followed by a silent pause until the next new flurry arrives. This approach remains unchanged from the time when market research was bound in paper volumes and physically delivered by parcel post, except now the paper has been replaced with emailed .pdfs.
Cignal AI pursues reporting differently. We are inspired by the reporting methods used by the financial research community, whose clients put a premium on rapid, concise, unique information. Our firm’s publishing is real-time, so that our clients have the information necessary to make faster and more impactful market decisions.
Our market research includes both quantitative and qualitative analysis of the technology markets because we believe one cannot be performed accurately in the absence of the other.
A fundamental macroeconomic understanding of the industry’s quantitative measures (individual company market share, long-term revenue trends, networking speed/port shipments) is a prerequisite for insightful qualitative conclusions about this market. Likewise, important quantitative conclusions cannot be gleaned from numbers and forecasts without qualitative market knowledge serving as a broader context.
Like to know more? Please contact us if you seek further information. Think this might be a place you’d like to work at? We are hiring and welcome your inquiry.